Are you aware of all of the features and capabilities that Canva offers? Attend this session to learn how to get more out of this popular and inexpensive graphic design tool while complying with UNCG's brand guidelines. The session will cover team collaborations and the creation of a range of multimedia for social media channels.

Go beyond the basics as we bring in multi-dimensional reports and compare two time periods to evaluate changes in web traffic.

Most social media platforms provide a variety of data points to help social media marketers determine whether they are reaching their goals. In this session, participants will learn what types of insights data they should focus on and how to report that data to marketing teams and unit leadership. Platforms addressed: Facebook, Twitter, Instagram, LinkedIn, […]

In this session, social media managers with a modest paid social budget will learn how to create ads for Facebook, Instagram, and Twitter.

In this advanced Marketing Strategy 3 workshop, we will focus on messaging and its alignment with strategy.